Book your Clarification Call with a Customer Attraction Roadmap Advisor today!
If you’re frustrated because you’re not attracting your ideal customer, the benefits of your business aren’t getting across, or you don’t know what to say in your marketing materials, you may need to understand your audience better. It’s easy to get distracted by all the different channels and types of marketing available and forget the marketing fundamentals. Whether you’ve been working on your marketing for years and feel stuck or just starting and unsure how to begin, this is the programme for you.
Here at The Ideal Marketing company, we specialise in helping you understand your audience and attract your ideal customer. That’s what the Customer Attraction Roadmap is for; it’s a programme that will help you understand what defines and drives your ideal clients, pinpoint the audiences that best support your business goals and turn your realisations into a step-by-step plan to put into action.
Graduates of the programme go from frustrated that their marketing isn’t bringing in the good leads their business needs to producing a marketing plan with activities and messaging that attracts and pre-qualifies their ideal clients
The Customer Attraction Roadmap is split up into three main sections:
By the end of this phase, you’ll understand what defines and drives your customer groups, how they differ from each other, and what they value about you.
In this phase, you’ll pinpoint the customer groups that best support your business goals, relate them to your existing customers, and define how best to reach these customers.
In this phase, you’ll turn your realisations into a step-by-step plan to put into action, along with engaging messages that persuade your audience that you provide the value they’re looking for.
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